Shiseido Sun - Urban Environment Mineral Clear Transparent SPF50+

100% Mineral Sunscreen for Face A daily, lightweight, clear mineral sunscreen for the face with SPF50. This 100% mineral sunscreen offers broad-spectrum sun protection for all skin types, including sensitive skin, shielding against harmful UV rays without irritation. This mineral sunscreen*¹ features world-first technology*² that reduces the white cast after application, for a clear finish. The innovative formula blends effortlessly into skin with a breathable, lightweight feel. Infused with 65% skincare ingredients, including Hyaluronic Acid, Vitamin E, and Ginkgo Leaf Extract, this everyday formula delivers 12-hour hydration while nourishing and soothing skin. Clinically proven to improve uneven skin tone and radiance in just 2 weeks, wrinkles and firmness in 4 weeks*³. Key Benefits · Proprietary IFSCC-awarded Mineral i-shield™ technology transforms formula from sheer to clear when blended · Suitable for all skin types, including sensitive and breakout-prone skin · Broad-spectrum SPF50 protects from UVA/UVB rays · Clinically proven to improve uneven skin tone and radiance in just 2 weeks, wrinkles and firmness in 4 weeks*³ · Provides long-lasting, 12-hour hydration · Water resistant for 40 minutes · Fragrance-free. Alcohol-free. Paraben-free. · Dermatologist-tested. Ophthalmologist-tested. Non-comedogenic. *¹ A formulation that provides UV protection using only UV scattering agents. *² The world's first technology that improves the dispersibility of powder through the evaporation of volatile components after application in a suncare formulation using only UV scattering agents. (Based on Clarivate Analytics Japan survey, August 2024) *³Clinically tested by 32 women. Results Clinically proven to improve uneven skin tone and radiance in just 2 weeks, wrinkles and firmness in 4 weeks*³. After 2 weeks*⁴, · 98% said skin looks healthy and vibrant · 95% said skin dryness, texture, and roughness improved After 4 weeks*⁴, · 96% said elasticity improved · 93% said fine lines and wrinkles improved *³Clinically tested by 32 women. *⁴Consumer tested by 102 women. How to Use · Apply daily as the final step in your morning skincare routine before makeup application. · Shake well before use to ensure even distribution of mineral filters. · Apply generously and evenly to face and neck at least 15 minutes before sun exposure. · The formula dispenses white due to 100% mineral filters. Blend thoroughly until it transforms from sheer to clear. · Can be worn alone or under makeup. Key Ingredients · Hyaluronic Acid: Known to deliver, attract, and retain moisture. · Vitamin E: Offers antioxidant properties to support healthy-looking skin. · Ginkgo Leaf Extract: Antioxidant-packed botanical helps to protect skin and defend against external aggressors. · Spirulina Essence M Complex: Helps support skin barrier function and hydration. · Hypotaurine: Helps protect skin from blue light.