The Soft Touch Duo

Product Overview The Iconic London Soft Touch Duo is a curated bundle containing the Soft Touch Buildable Blurring Blush and the Soft Touch Buildable Blurring Bronzer. Both products share an innovative hybrid cream-to-powder formula designed to deliver a soft-focus, airbrushed finish. Together, they provide a complete cheek look — combining a buildable flush of colour with seamless warmth and dimension — without patchiness, heaviness, or texture emphasis. What's Included Soft Touch Buildable Blurring Blush (5g): A hybrid cream-to-powder blush available in four shades — Fridays, Shady Lady, Teddy Bear, and Grape Juice — that blends seamlessly for a soft-focus flush of colour. Soft Touch Buildable Blurring Bronzer (9g): A hybrid cream-to-powder bronzer available in four shades — Toasty, Sea Salt, Heatwave, and Sun Soaked — that adds buildable warmth and dimension for a natural sunkissed glow. Key Benefits Hybrid Cream-to-Powder Formula: Both products melt into the skin for seamless, effortless application. Soft-Focus Blur: Specifically formulated to smooth the appearance of skin texture for a filtered, airbrushed finish. Long-Lasting Wear: High-pigment, smudge-proof colour that remains vibrant throughout the day. Buildable Coverage: A lightweight, breathable texture that allows for a subtle wash of colour or a bold, sculpted look. Skin-Loving Ingredients: Both formulas are infused with active skincare components for a healthy, plumped appearance. Ingredients & Benefits Vegan Collagen: Helps to visibly smooth the skin. Hyaluronic Acid: Provides deep hydration for a plump, refreshed look. Ceramides: Protects and supports the skin barrier. Squalane: Nourishes and softens the skin for a smooth finish. Shade Pairings Fridays + Toasty: Cool baby pink blush paired with a fair-light neutral bronzer. Shady Lady + Sea Salt: Soft mauve rose blush paired with a warm medium olive bronzer. Teddy Bear + Heatwave: Warm peachy rose blush paired with a golden tan bronzer. Grape Juice + Sun Soaked: Deep berry blush paired with a deep warm bronzer. How to Apply Start with the bronzer — apply where the sun naturally hits, sweeping across the cheeks, forehead, and nose for warmth and soft definition. Then apply the blush to the apples of the cheeks and blend outward using fingertips or a brush. Build and buff both formulas together for a seamless, airbrushed finish. Layer to customise — from a natural wash of colour to a bold, sculpted glow.