Alfaparf – Evolution of the color Shine effect . The ammonia and MEA-free permanent hair color

Exceptional performance LAMINATION EFFECT Hair appears up to 6 times shinier from the first application, thanks to the lamination effect of Evolution of the color Shine effect* *compared to untreated hair SHINE Up to +73% shine from the first application* *compared to untreated hair HAIR RESISTANCE Up to +59% resistance to breakage* *compared to the ammonia-free Precious Nature formula by Alfaparf Milano Professional HAIR INTEGRITY 5x hair integrity* *compared to the ammonia-free Precious Nature formula by Alfaparf Milano Professional COMBING The hair is 78% easier to comb from the first application* *test performed on wet hair, compared to untreated bleached hair COLOR FADE Up to +94% color retention after 12 washes* *test performed on hair bleached twice and colored with Evolution of the color Shine effect (shade 6) BONDING PERFORMANCE Evolution of the color Shine effect creates a protective film around the hair during the color service.