Brighten up with The INKEY List Vitamin C Serum. This on-trend hero ingredient is renowned for its ability to help promote a more even skin tone while boosting radiance to give you that glow! This powerful antioxidant works to reinforce the skin’s natural defences, helping to combat the damaging effects of environmental aggressors such as harsh weather conditions and pollution. The serum boasts 30% stable L-ascorbic acid in a potent waterless formula to deliver optimal brightening benefits with minimal irritation. Vitamin C also offers anti-ageing benefits, stimulating collagen production to increase cell turnover while improving firmness and elasticity. Ideal for dull or ageing skin types, the serum helps to brighten, even the skin tone and reduce the appearance of fine lines to give you a naturally glowing complexion!