Heritage Boomstick Color™

Effortless, Pro-Age Beauty The universally flattering color that started it all! Created by revolutionary pro-age makeup artist and model Cindy Joseph, Boomstick Color is the original multitasking cosmetic designed to enhance—not conceal—your natural beauty at every age. For every complexion from ivory to ebony, this not-too-warm-not-too-cool berry-toned stick blends seamlessly onto lips and cheeks, delivering a fresh, healthy-looking glow in seconds. Just one swipe adds sheer, buildable color—no complicated routine required. No shimmer, no cakey buildup—just you, at your radiant best.