Pain in the Gas: The Effect of Rising Gas Prices on Powersports

Pain in the Gas: How Rising Fuel Prices Are Impacting Powersports Consumers explores how increasing gas prices are shaping participation, purchasing behavior, and long-term ownership trends across the powersports industry. Based on a 2026 survey of engaged powersports enthusiasts from the MyVoiceRewards consumer panel, this report uncovers how riders are adapting their habits amid changing economic conditions. Inside the report, readers will discover: How rising fuel costs are influencing powersports participation frequency The price thresholds that motivate behavioral change Which vehicle categories consumers currently own and plan to purchase next Consumer sentiment around electric powersports alternatives Insights into new vs. used equipment purchasing intent How riders are balancing recreation, commuting, and travel usage From motorcycles and ATVs to scooters and side-by-sides, Pain in the Gas delivers valuable first-party consumer insights for manufacturers, dealers, marketers, and industry stakeholders looking to better understand the evolving powersports landscape and prepare for shifting consumer priorities.