King Ritual - Body Butter, Body Wash and Eau de Parfum

Cleanse, Build, Amplify. The King Ritual is three formats formulated to work as a single sequence — from the shower to the finish. This is the King ritual in three steps. Cologne-Infused Body Wash starts the reaction. King Body Butter builds it into something that lasts through the day. King Eau de Parfum amplifies it into the version people notice. Each step is formulated and tested to layer on the one before it — not three separate products, one sequence. Ritual step callout: Step 1 — Cleanse: King Cologne-Infused Body Wash Step 2 — Build: King Body Butter Cologne Step 3 — Amplify: King Eau de Parfum