Future-Proof Fitness: Engaging Baby Boomers to Gen Z with Purpose, Platforms, & Personalization (2 CEUs)

In a rapidly evolving fitness industry, engaging ALL generations from Baby Boomers to Gen Alpha is key to lasting success! People are no longer just looking for workouts; they’re looking for meaningful connection, strong values, and constant innovation. This workshop dives into the unique motivations, behaviors, and communication preferences across all generations. Learn how to tailor your classes, services, and unique brand to meet diverse expectations. From leveraging short-form video and gamification, to building inclusive communities and social accountability, if you are serious about starting or growing your business in the health and wellness space, this workshop is for you! 2 CEU Hours--NASM/AFAA .2, AAAI/ISMA 2, IFTA 2 **Petition for ACE, ISSA, ACSM