Suds It Purple – Natural Brightening Purple Shampoo

Suds It Purple is a natural, botanical-based shampoo designed to brighten the appearance of white and light coats without harsh chemicals.

• The description claims its purple colorants help reduce the look of yellowing and dullness.
• The description claims it leaves the coat feeling soft, clean, and naturally luminous.
• The description claims it enhances visual brightness and supports a smooth, touchable coat.