Cooking Memes

Cooking Memes is a book that treats food memes as historical documents of the present. Curated by Alessandro Mininno, it brings Marc Bloch’s 1935 insight about the “jam problem” into the digital age. In a world where pizza, carbonara, matcha, and vegan sushi circulate as images, slogans, and remixes, culinary memes become lenses into sociopolitical friction, identity, and power. This open archive collects fragments without deference, suggesting that even the most ramshackle food meme can function as a historical document of our time.