Soft Power: The Soft Edit

Your entry into Soft Power begins here. 4/1 - 4/14 only! SOFT POWER: THE SOFT EDIT Soft Power is a limited-edition beauty ritual curated for women who move with intention. The Soft Edit is a two-week release designed as your entry into the ritual. Available April 1–14 only. No restocks. $49.99 | Images are visuals and do not represent the exact curated collection. The Ritual Soft Power was never meant to be mass produced. It was created to bring beauty back to its original intention—personal, curated, and slow. The Soft Edit is where that experience begins. Designed for accessibility without sacrificing intention, this edition introduces you to the balance of beauty, skincare, and ritual in a more refined, simplified form. Each set is assembled in small batches using a curated mix of best-selling essentials and a luxury sample—bringing together what our community returns to, again and again. This is not excess. This is not random. This is a considered beginning. What Your Edit May Include • 4 best-selling beauty and skincare essentials • 1 luxury sample experience • A curated mix of lip, complexion, and skincare focus Each edit is intentionally assembled within this limited two-week release. The Commitment This edition is available for two weeks only. Once it closes on April 14th, it will not return. It becomes part of the YANY archive— and we move forward.