Legendary Texas inshore fishing guide Capt. Chad Peterek teamed up with us to create this unique color, and the result is every bit as bold as its name suggests. “Booger Sugar” blends a crisp pearl white belly and hints of silver flash with an opaque hunger inducing laguna chartreuse green back. Not an overly bright fluorescent or neon chartreuse, but a slightly more naturally toned shade of chartreuse green that closely mimics a variety of different baitfish that inhabit our inshore waters, most namely needlefish which are a SECRET DELICACY prey item for almost anything that swims in the salt! This bait just has an addictive quality all its own, saltwater predators just can't seem to leave it alone. Whether you're covering clean water or chasing aggressive feeders in stained conditions, this color has the flash and contrast to get the job done. Give the fish the fix they've been craving, give em' some "Booger Sugar" next time you're on the water! The Coastal Brew Deceiver has been engineered and refined for ultimate lifelike swimming action! Fitted with an extra long tail and a flat and wide paddle, this bait is practically irresistible to predatory fish. Slow roll it, twitch it, burn it; do whatever you want this bait will step up to the occasion! The unique paddle profile allows it to swim insanely well on even the slowest retrieves. Perfect for weary or pressured fish, cold conditions, and sight fishing. Alternatively, once you speed this bait up it only paddles harder with more thump, faster pace, and with an unmatched wide swing. Truly the perfect do-it-all paddle for any and every inshore scenario! Made from a durable saltwater grade plastic, these baits can take some abuse from many of the toothiest inshore species. The Deceiver comes equipped with a very shallow back and belly hook slot engineered for dependable weedless rigging as well as our iconic "CB" logo engraving. None of those durability compromising deep hook slots that rip and tear! Comes in a 5.5 inch size, perfect for an array of situations. Not too big, not too small! And of course, all of our lures are scented with our signature coffee scent!