Yachter | Blue

Blue dial, steel bezel, the kind of watch that looks like it costs more than it actually costs... even when it almost $15,000. The luxury sport watch that traded one form of obvious flexing for a more subtle one. A customer in Dubai bought this and sent me a photo of his wrist from a yacht in the marina. The watch was on his wrist, the harbour was in the background, and he captioned it "they don't know." That's exactly the energy this watch is for. Subtle wealth that doesn't need to announce itself. He's an interesting character, obviously being able to afford expensive watches, he still chose us! The blue sunburst dial catches the light in a way that feels expensive. The platinum-toned bezel adds the contrast. The matching bracelet drapes properly without being too heavy. Everything about this watch says "I know what I'm doing" without saying anything at all. Genuine NH35 automatic movement, sapphire crystal, 50m water resistance, full steel construction. The original sells for around $15,000 on the secondary market. This one doesn't. But on the wrist, in a photo, across a crowded room, nobody can tell the difference. That's the entire point.