The Bougie Backup™

Because hair emergencies don’t check your itinerary. The Bougie Backup™ was born from a moment, somewhere between travel, exhaustion, and not being able to find a single hair tie when it mattered most. A quick fix turned into a realization: this should never be a problem again. Designed for life on the go, this curated set of elevated hair ties blends function with style. Whether you’re navigating a long flight, winding down for the night, or pulling your hair up in between plans, The Bougie Backup™ ensures you’re always prepared, without compromising on aesthetic. Each set includes six hair ties: three elevated decorative styles and three classic black essentials. Sleek, compact, and intentionally designed to live in your carry-on, clutch, or everyday bag. In case of dramatic emergency. Details 6 hair ties total 3 decorative elevated styles 3 classic black essentials Decorative styles double as bracelets Travel-ready, compact packaging Designed for on-the-go use Why You’ll Love It A chic solution to an everyday problem Designed from a real-life travel moment Perfect for handbags, carry-ons, and touch-ups Effortlessly transitions from function to style