Ciencia de la influencia, La: Neurocomunicación y Neuromarketing en la era digital (pdf)

Ciencia de la influencia, La: Neurocomunicación y Neuromarketing en la era digital (pdf)

SKU: 9791399156737
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This book explores neurocommunication and neuromarketing in the digital age, analyzing cognitive and emotional processes in contemporary communication.

  • The description claims that the book offers a plural, rigorous, and updated view of the multiple areas where neurocognitive and emotional processes intervene in modern communication.

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