Proposal for Photo Work For Nina/Ella Bella
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} .ella-proposal .rights-inner { max-width: 850px; } .ella-proposal .release-note { margin-top: 30px; padding: 25px 30px; background: #f6f3ed; border-left: 3px solid #b79a61; } /* ============================================================ FINAL ============================================================ */ .ella-proposal .final { padding: 80px 7%; background: #0d283c; text-align: center; color: #fff; } .ella-proposal .final h2 { color: #fff; max-width: 850px; margin-left: auto; margin-right: auto; } .ella-proposal .final p { max-width: 760px; margin-left: auto; margin-right: auto; color: rgba(255,255,255,.78); } .ella-proposal .final-tag { margin-top: 35px; color: #b79a61; text-transform: uppercase; letter-spacing: 3px; font-size: 11px; } /* ============================================================ MOBILE ============================================================ */ @media screen and (max-width: 767px) { .ella-proposal h1 { font-size: 40px; } .ella-proposal h2 { font-size: 30px; } .ella-proposal .hero-copy, .ella-proposal .hero-photo, .ella-proposal .float-photo, .ella-proposal .float-copy, .ella-proposal .trade-card { float: none !important; width: 100% !important; margin: 0 !important; } .ella-proposal .hero-copy { padding: 45px 25px; } .ella-proposal .hero-photo img { height: 450px; } .ella-proposal .float-photo img { min-height: 0; height: 430px; } .ella-proposal .float-copy { padding: 45px 25px; min-height: 0; } .ella-proposal .intro, .ella-proposal .concept-head, .ella-proposal .statement, .ella-proposal .trade, .ella-proposal .production, .ella-proposal .rights, .ella-proposal .final { padding: 50px 25px; } .ella-proposal .trade-card { margin-bottom: 20px !important; } .ella-proposal .production-table, .ella-proposal .production-table tbody, .ella-proposal .production-table tr, .ella-proposal .production-table td { display: block; width: 100%; } } Creative Collaboration Proposal Ella Bella × VMG Productions A two-part fashion and lifestyle production combining the character of Todos Santos with the aspirational experience of luxury villa living in Los Cabos. Locations: Todos Santos + Los Cabos Villa Models: Approximately 4–5 Format: Creative Trade Collaboration The Collaboration Two visual stories. One collaborative production. VMG Productions proposes a collaborative fashion and lifestyle shoot with Ella Bella featuring approximately four to five female models across two distinctly different Baja environments. The first portion places Ella Bella within the streets, architecture and atmosphere of Todos Santos. The second moves into a private Los Cabos villa, where the same group becomes part of a luxury resort-lifestyle story centered around poolside relaxation, cocktails, dining and time spent together. Together, the two concepts create a broad collection spanning fashion, travel, resort lifestyle, hospitality and destination imagery. Concept 01 Ella Bella in Todos Santos Fashion, travel, architecture and the relaxed character of Baja brought together in an editorial lifestyle story. Creative Direction A visual story of women experiencing Todos Santos. The photography will combine directed fashion imagery with natural moments of friendship, exploration and travel. Ella Bella clothing remains central to the story, while the architecture and character of Todos Santos become part of the brand environment. 01 Fashion Portraits Silhouette, texture, movement and styling. 02 Street Scenes Historic architecture and colorful Baja environments. 03 Friendship Natural group interactions and travel moments. 04 Details Fabric, jewelry, accessories and movement. The Look Natural light. Movement. Texture. Baja. The imagery should feel warm, sophisticated and effortless, using the quality of Baja light rather than a heavily produced fashion aesthetic. We will deliberately create strong individual portraits as well as broader compositions useful for travel, hospitality and lifestyle campaigns. Lifestyle Fashion within a real destination experience. Café tables, walking through town, conversation and spontaneous moments give the campaign a genuine sense of place rather than making the models feel staged against a background. These photographs become useful both as fashion imagery and as destination storytelling content. Concept 02 Luxury Villa Lifestyle Show not only what a beautiful Los Cabos villa looks like, but what it feels like to stay there. Poolside Living The villa becomes part of the experience. Swimming, infinity-edge moments, lounging and natural interaction around the pool help communicate the emotional side of a luxury villa stay. These images help potential guests picture themselves already on vacation. Golden Hour Sunset drinks and social moments. Cocktails, rosé, terraces and the transition into evening provide some of the strongest aspirational imagery of the shoot. We will photograph both larger group scenes and smaller details such as glasses, hands, wardrobe and expressions. Resort Lifestyle Ella Bella beyond the streets of Todos Santos. The villa provides an entirely different wardrobe environment: resort wear, relaxed dresses, poolside fashion and individual lifestyle portraits. This greatly expands the visual range of the collaboration. Private Dinner Food, wine, conversation and connection. Rather than photographing an empty dining table, we create the experience around it: friends sharing food, pouring wine, laughing and enjoying the evening. This creates strong content for villa, hospitality, private-chef and luxury travel marketing. After Sunset Extend the visual story into the evening. Fire pits, illuminated pools, cocktails and conversation allow us to continue the production beyond golden hour. The result becomes a complete visual narrative from daytime relaxation through dinner and nighttime villa living. Why Villa Lifestyle Imagery Matters Architectural photography shows the property. Lifestyle photography sells the experience. Together they allow villa owners and travel brands to market not simply rooms, pools and terraces, but the memories guests imagine creating within them. The Creative Trade One collaboration. Two distinctive campaign libraries. The production is structured as a creative trade rather than a traditional photography commission. Ella Bella Receives A professionally edited collection from both environments. Fashion and editorial photography Todos Santos destination imagery Resort and poolside lifestyle Individual and group portraits Dining and social imagery Website and e-commerce use Organic social media Digital advertising Email campaigns PR and editorial submissions VMG Productions Receives VMG retains copyright and agreed usage and licensing rights. VMG Productions marketing Triton Collective campaigns Michael Vos Photo portfolio LosCabosPhotos.com library Villa advertising campaigns Hospitality marketing Luxury travel content Baja destination campaigns Editorial and social content Commercial image licensing Production Proposed shoot structure. Concept 01 Todos Santos Concept 02 Luxury Los Cabos Villa Models Approximately 4–5 Wardrobe Ella Bella Collection Photography Michael Vos Production VMG Productions Usage & Rights Clear usage rights for everyone involved. Ella Bella will receive usage rights to the delivered photographs for its own advertising, marketing, editorial, website, e-commerce, social media and promotional purposes. VMG Productions will retain copyright and may use selected images across VMG Productions, Triton Collective, Michael Vos Photo and LosCabosPhotos.com, including agreed commercial licensing. Model Releases Participating models will be asked to sign a release authorizing the agreed commercial, promotional and licensing use of their likeness. The Goal A complete Baja lifestyle story — from Todos Santos to luxury villa living. Ella Bella receives two distinctly different campaign environments, while VMG Productions creates an original people-centered library for fashion, travel, hospitality and villa marketing. Todos Santos · Fashion · Villas · Travel · Baja Proposed Commercial Shot List The goal of the collaboration is to create more than a traditional fashion shoot. We will build a versatile collection of fashion, travel, hospitality and Baja lifestyle imagery that Ella Bella, VMG Productions and participating brands can use across advertising, websites, social media, editorial campaigns and other approved commercial applications. The emphasis will be on natural interaction, movement and authentic moments — creating photographs and video that feel like a real group of friends experiencing Todos Santos and Los Cabos. 01 — Arrival & Exploring Todos Santos Group walking together through Todos Santos Women arriving and stepping out of vehicle Walking historic streets and sidewalks Exploring colorful architecture Looking into boutiques and storefronts Friends deciding where to go next Using phone for directions or travel planning Group crossing a street naturally Individual portraits within Todos Santos architecture Wide environmental photographs establishing the destination Walking toward camera and away from camera Natural conversation while exploring Sunglasses, handbags and travel accessories Candid laughter and interaction between friends Vertical walking sequences for Reels and social advertising 02 — Ella Bella Fashion & Resort Wear Individual full-length fashion portraits Two-model fashion compositions Three-to-five-model group compositions Walking fashion sequences Dresses and clothing moving naturally in the wind Architectural backgrounds Doorways, walls, courtyards and textured surfaces Close-up clothing details Jewelry and accessories Shoes, bags and sunglasses Natural seated portraits Fashion with destination visible in background Horizontal compositions with advertising copy space Vertical compositions for social campaigns Clean product-focused photographs of key Ella Bella looks 03 — Café & Morning in Todos Santos Friends arriving at a café Sitting around an outdoor table Coffee being served Holding coffee while talking Pouring coffee Food arriving at table Sharing food Natural conversation Laughing together One woman photographing another Checking phone while planning the day Sunglasses and handbags on table Coffee, food and detail photographs Over-the-shoulder perspectives Wide café/environment photograph Individual quiet coffee moment Short candid video sequences 04 — Shopping & Local Discovery Entering a boutique Browsing clothing or locally made products Friends showing items to each other Carrying shopping bags Walking through town after shopping Looking through jewelry or accessories Trying on hats or accessories where appropriate Talking with local shop staff where permission is available Exterior storefront lifestyle imagery Detail photographs of hands and products Group walking with purchases Candid girls’ day in Todos Santos sequences 05 — Baja Destination Lifestyle Group walking beneath palms Desert landscape portraits Cactus and environmental portraits Women overlooking Baja scenery Relaxed group conversation Individual contemplative travel moments Hair moving in wind Sitting on walls or steps Walking along Baja roads where appropriate Scenic photographs with people small within the landscape Road-trip-style moments Getting into and out of vehicle Looking through vehicle window Group selfie Photographing the destination with phones or camera Golden-hour travel imagery 06 — Small Authentic Moments These photographs are deliberately less posed and designed to feel like moments captured during a real trip. Friend adjusting another woman’s earring Fixing hair Helping adjust clothing Passing sunglasses Sharing something on a phone Whispering or talking Spontaneous laughter Holding hands while walking Putting on sunglasses Applying sunscreen Adjusting shoes Carrying someone’s bag Taking photographs of each other Looking at photographs together Toasting drinks Passing food across a table Quiet individual moments between group activities Concept 02 Luxury Villa Lifestyle If the villa portion of the production is available, the story transitions from exploring Baja to experiencing a private Los Cabos villa. 07 — Luxury Villa: Arrival Women arriving at villa Walking through entrance Carrying weekend bags First reaction to ocean or pool view Opening terrace doors Walking onto terrace Exploring bedrooms Putting bags down Looking out toward ocean Friends gathering around the kitchen or island Welcome drinks Wide villa photographs incorporating people naturally 08 — Poolside Living Entering pool Swimming Sitting along infinity edge Poolside conversation Lounging on chaise lounges Reading beside pool Sunglasses by pool Towels and resort accessories Friends bringing drinks to pool Cocktail toast Individual resort-wear portraits Group pool photographs Feet in water Wet-hair candid portraits Walking poolside Relaxed interaction rather than camera-facing poses Wide architectural compositions showing people enjoying the property 09 — Sunset Cocktails Preparing cocktails Pouring drinks Garnishing drinks Carrying drinks onto terrace Friends gathering at sunset Toasting Individual drink-in-hand portraits Conversation overlooking ocean Group silhouettes Golden-hour fashion portraits Backlit walking sequences Close-ups of hands and glasses Wide sunset villa lifestyle images Horizontal advertising compositions with copy space 10 — Private Dinner Women arriving at dinner table Styled table before guests sit down Friends taking their seats Pouring wine Serving food Passing dishes Toasting Talking across table Natural laughter Food close-ups Hands serving and sharing food Overhead table photograph Wide dinner-party scene Individual environmental portraits Chef or service interaction if appropriate and released Candlelight and evening atmosphere 11 — After Sunset Illuminated pool Women around fire pit Evening cocktails Conversation beside fire Walking through illuminated villa Relaxed lounge seating Candlelit dinner details Nighttime fashion portraits Silhouettes against illuminated architecture Group enjoying terrace Quiet end-of-evening moments Wide hero image of villa with people incorporated into scene 12 — Commercial Variations Whenever possible, priority scenes will be photographed in multiple compositions to make the resulting library useful to different advertisers and media formats. Horizontal hero Vertical hero Wide environmental Medium lifestyle Tight detail Individual model Two-person interaction Full group Subject positioned left with negative space Subject positioned right with negative space Clean background for advertising text Natural or candid version More polished editorial version 13 — Video Capture Priority scenes will also be captured as short motion sequences designed for social media, travel advertising and commercial licensing. Walking through Todos Santos Dresses moving while walking Entering boutique Browsing and shopping Coffee being poured Friends laughing at café Group walking through town Getting into and out of vehicle Arriving at villa Opening doors to reveal villa view Walking onto terrace Entering pool Swimming Poolside cocktails Cocktail pour Sunset toast Dinner being served Wine pour Group laughing at dinner Fire-pit conversation Pool lights after dark Short destination and environment clips Candid behind-the-scenes moments Video Formats: Priority motion scenes will be composed primarily for 9:16 vertical social use, with selected scenes additionally captured in 16:9 horizontal for websites, advertising, destination films and stock licensing. Creative Objective We are not simply photographing models wearing clothing. We are creating the visual story of a sophisticated group of women experiencing Baja California Sur — from the streets, cafés and boutiques of Todos Santos to the privacy of a luxury Los Cabos villa. The resulting collection is intended to provide Ella Bella with a distinctive fashion and resort-lifestyle campaign while creating a broader library of authentic Baja travel, hospitality and lifestyle imagery for VMG Productions and its associated brands.
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