Why You'll Love It: A Rich Tradition: Cocchi Rosa is a sophisticated apéritif crafted from Piedmont red wines, and pays tribute to the American tradition of enjoying vermouth with ice and soda, Celebrated in Asti, this iconic apéritif is adorned with a 1930s futurist rooster label, symbolizing its appetite-awakening qualities. Unbeatable Flavour: Infused with natural extracts like gentian, cinchona, citrus, saffron, vanilla, and rose petals, Cocchi Rosa features a beautifully natural red hue. Its complex flavour profile combines vibrant red fruit notes with subtle herbal and floral undertones, delivering a unique and memorable taste. Ways to Enjoy: Classic Serve: Sip Cocchi Rosa chilled in a cocktail glass with ice cubes, a splash of soda, and a zest of rose grapefruit. For a twist, replace soda with ginger beer, lemon soda, or tonic water. Signature Serve – Cocchi Rosa Spritz 4 oz Invino Prosecco 2 oz Cocchi Rosa Splash of club soda Orange wheel for garnish Light, floral, and effortlessly refreshing—this spritz is summer in a glass. Cocktailing: Ideal for mixing with gin, vodka, or mezcal, and perfect for the new trend of “low octane” cocktails featuring lower alcohol content.