Matrix SoColor Red HD High-Definition Permanent Red Color

Available in 2 shades. Select yours below. 2 oz / 60 ml • Professional Use Some color clients want a suggestion of red. Matrix SoColor Red HD is for the ones who want a statement. A high-definition permanent hair dye formulated for maximum red intensity, depth, and vibrancy, in Red-Red for pure, classic red and Red-Violet for deeper, cooler red with a violet dimension. Professional Benefits High-definition permanent hair color formula for maximum red intensity HD-RR delivers bold, pure red-red tones with strong, vivid coverage HD-RV delivers deep, cool red-violet with rich tonal dimension Bond-protecting permanent hair dye maintains hair integrity through bold color services Long-lasting red vibrancy that holds between salon visits How to Use Mix with Matrix Universal Developer 20 Volume in a 1:1 ratio For maximum vibrancy, pre-lighten to at least level 7 before applying Red HD Apply to dry, sectioned hair section by section Process 30 to 35 minutes at room temperature Rinse and follow with a color-protecting, red-specific shampoo to extend vibrancy Pro Tip: Red is the most light-sensitive hair color. It fades fastest in the warm and orange spectrum. Recommend a sulfate-free color protecting shampoo and cool water washing to every red client. Color care doubles the life of even the most vivid permanent hair dye result.