STRIKERZ lure scent

Every STRIKERZ lure scent is proudly made in Australia and developed specifically for Australian fish species and conditions. Antony grew up fishing the waterways of Sydney including the Georges River, Botany Bay and Port Hacking, before later relocating to the Mid North Coast of NSW. Over decades of fishing, researching fish behaviour and guiding anglers through an estuary charter business, one thing became obvious — there was a gap in the market for a high-quality Australian-made lure scent that actually stayed on lures and delivered proven bite stimulants. STRIKERZ was created to solve that problem. The formulas were developed and refined through years of real-world testing on charter boats and local waterways, focusing on scents that are easy to apply, stay on longer and encourage fish to hold onto the lure for longer after the strike. What started as a product used privately on fishing charters quickly grew through word of mouth and proven results into the STRIKERZ brand you see today. Behind the scenes, Amanda keeps the business running day-to-day, helping with production, packing orders and ensuring every product that leaves STRIKERZ meets the standard the family stands behind. Their son Tyler is also heavily involved in the business and has become a familiar face across STRIKERZ social media, fishing shows and expos. Like his parents, he lives and breathes fishing and loves connecting with fellow anglers wherever he can. At its core, STRIKERZ is built on family, passion and a genuine love for Australian fishing. Every product is created by real fishos, tested on the water and designed to help create more successful days and better memories outdoors. Can be used with fresh bait as well as lures.