Burn Rate

Burn Rate puts a watch on an energy drink can, the two instruments of anyone spending time faster than they are earning it. The name works in a startup and at 3am. That is the point.About the designThe tall can is crushed at the waist, its blue and silver quarters twisting into mirror bright folds. The watch reads cool against it, a teal blue sunburst dial under a clean steel case, with a single orange lightning bolt second hand supplying the only warm color in the frame. The deep blue ground and portrait crop keep everything metallic and tight.Where it worksIt suits a home office, a study, or a game room, and the cool palette sits especially well against charcoal or pale gray walls. The reference lands with founders, traders, and anyone who treats their own hours as the scarce resource, which also makes it an easy gift. It fits neatly with our office canvas prints.Part of the watches collectionBurn Rate belongs to our modern watch wall art collection, a series that sets fine timepieces against the everyday cans they outlast. Every canvas is gallery wrapped on a solid pine frame and arrives ready to hang, with an optional floating frame in black, white, or gold.