Operating Practice: Six Practices for Putting AI SDRs to Work in B2B Media and Events

The AI SDR is not a software decision. It is a structural one. For B2B media and event operators, AI that prospects around the clock forces a rethink of who owns the pipeline and where human sellers add value, with success resting on clean data and continued training. Read more on the Outsell Platform: Operating Practice: Six Practices for Putting AI SDRs to Work in B2B Media and Events Author: Rob Keenan Date: October 28, 2026