azzura cheeky

COMBINE IT WITH Fits true to size. Take your usual brief sizeFind out what your usual brief size is YOUR BENEFITS × eye catching saturated azzure blue fabric makes this cheeky a must have× the fabric is doubled in the back so you can say goodbye to visible panty lines× delicate embroidered tulle details in the front and back elevate the style× lined with an organic cotton gusset PRODUCTION + SUSTAINABILITY Icone imagines, designs and prototypes their collections in Paris, using fabrics from renowned French lace makers like Sophie Hallette and Maison Jabouley, and pairs them with SEQUAL textiles (made from upcycled marine plastic) and GOTS certified cotton. The collection is then produced with two carefully chosen partners in the Shenzen region in China and Tunesia. Both manufacturers are BSCI (committed to improving working conditions), SEDEX (standards for labor laws, health and safety) and Oeko Tex (environmental compliance) certified. IDENTITY + VISION Marion, the founder of Icone Lingerie was working in the music industry in New York, before she decided to launch her own label in 2014 and returned to her hometown Paris. Born into a family of corset makers, lingerie became an almost obvious choice. All pieces are designed to bring out the icon that is in every woman, be it Brigitte Bardot, Farah Fawcett, Kate Moss or your mum! As Marion puts it: “More than celebrity, more than glory, being an icon is first and foremost an aura”. Through her unique Parisian approach, Icone Lingerie became a real intimate manifesto for daring women in search of elegance and effortlessness. MATERIAL + CARE × embroidered tulle: 82% polyamide 18%elastane× microfibre: 79% polyamide 21%elastane× gusset: 100% cotton× Warm hand wash with a lingerie laundry detergent CONSCIOUS CRITERIA