The shampoo for color-treated hair gently cleanses hair without stripping to minimize color washout.Leaves hair feeling weightless, airy and light. A plant-derived formula helps reduce color fade, while omega-rich apricot oil leaves hair nourished. Suitable for All hair types. 250ml BENEFITS Vegan, Free from Silicones, Sulfated Cleansers, Parabens, Gluten, Mineral Oil & Petrolatum Leaping Bunny Approved AROMA Aveda's own Pure-Fume™ aroma with cocoa, certified organic ginger, cardamom and other pure flower and plant essences. *From plants, non-petroleum minerals or water. KEY INGREDIENTS Botanical cleanser: Precisely formulated for lasting radiant color, wash after wash. Neutralizing power: Naturally derived “magnets” instantly neutralize color-dulling particles to help protect your hair when you wash. Dual-charged molecules: Create a protective shield to keep water from penetrating into hair, reducing color washout. Apricot oil: Nourishes, smooths and seals the cuticle, helping to lock in beautiful color with radiant shine. DIRECTIONS Massage into wet hair from roots to ends. Rinse. Follow with nutriplenish™ Conditioner: Light Moisture. INGREDIENTS Water\aqua\eau, ammonium lauryl sulfate, babassuamidopropyl betaine, sodium, hydroxypropylsulfonate laurylglucoside crosspolymer, prunus armeniaca (apricot) kernel oil,, glycine soja (soybean) oil, glycol stearate, glycerin, sodium gluconate, sodium chloride,, citric acid, hydroxypropyl guar hydroxypropyltrimonium chloride, fragrance (parfum),, limonene, eugenol, amyl cinnamal, hydroxycitronellal, citronellol, geraniol, linalool, sodium, citrate, sodium phytate, tocopherol, benzoic acid, sodium benzoate, phenoxyethanol,, potassium sorbate RESPONSIBLE PACKAGING 100% PCR HDPE bottle with cap RESPONSIBLE MANUFACTURING • We use 100% renewable electricity fueled by our 3.6 acre, 1.52MW onsite solar array, plus wind power credits and offsets. • Our primary manufacturing facility has achieved Zero industrial waste to landfill status.