Framed 1960s Rolex GMT-Master Yellow Gold “Concorde” Advertisement

A rare original 1960s Rolex GMT-Master print advertisements, museum-framed and featuring the Concorde—one of the most iconic pairings in watch and aviation history. At its center is the legendary Rolex GMT-Master 1675, the dual-time-zone tool watch developed for Pan Am pilots navigating transatlantic routes. In this celebrated campaign, Rolex places the GMT-Master alongside the revolutionary Concorde, the world’s first supersonic passenger aircraft, underscoring its role as the instrument of choice for elite aviation professionals. The headline reads: “When the Concorde takes off on its experimental flights through the sound barrier, the watch on board will be Rolex.” The composition is striking: the Concorde ascends from the runway as spectators gather, capturing the optimism of the jet age, while below, the GMT-Master is shown in rich detail—here in its rare 18kt gold configuration with Jubilee bracelet, a highly desirable variant associated with Concorde-era crews and serious collectors today. This superb color advertisement reflects a defining moment when Rolex aligned precision watchmaking with the fastest commercial aircraft ever built. Presented in a museum-quality frame using archival materials, this piece is ready for immediate display as both design object and collectible artifact. Original advertisement for Rolex Watches Rolex GMT Master Yellow Gold ref. 1675 Color advertisement Circa 1960s Acid-free 8 ply mat UV filtering plexiglass Black wooden frame Hanging wire included Size: 13-1/2" W. x 16-3/4" H.