WELLA Ultimate Color Step 1 Shampoo | Various Sizes

Colour-protective cleansing designed to maintain vibrancy and shine Gently cleanses the hair while helping protect colour vibrancy and maintain a healthy-looking finish. Designed for colour-treated hair, this professional shampoo removes impurities and buildup without stripping moisture, leaving the hair refreshed, smooth and radiant. Gently cleanses colour-treated hair Helps maintain colour vibrancy and shine Removes impurities and buildup Supports soft, smooth manageability Lightweight professional cleansing formula Ideal for coloured and chemically treated hair Directions: Apply to wet hair and massage gently into the scalp and lengths to create a lather. Rinse thoroughly and repeat if necessary. Follow with the appropriate Ultimate Color conditioning or treatment products for best results.