CONTAGIOUS: WHY THINGS CATCH ON By Jonah Berger
This book explores the science behind why certain products, ideas, and content become popular and offers actionable techniques based on six key principles.
- The description claims that the book reveals the secret science behind word-of-mouth and social transmission.
Variants (1)
- Default Title — 14.44 USD — In stock
AI Readiness
Good foundation, but some important product data is still missing.
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