DIY Ads Expert
$7 FOR A LIMITED TIME… Become A DIY Ads Expert And Get A Consistent Flow Of Trial Requests Without Burning Money On Agencies Discover the framework I use to consistently get 2-5 qualified leads per day from Meta ads. https://vimeo.com/1086033775/e3061a865e?share=copy GET THE WORKSHOP — $7 TOM BARLOW & CHELSEA LEAH Owners of Escapology BJJ · World Champions I’ve been coaching kids for almost 16 years in BJJ and this is the best singular look at the subject I’ve seen. As a university professor who teaches people to work with kids you have done an incredible job with this! DREW D. (Black Belt) Great content brother. The kids eBook is so helpful! RENATO S. (Black Belt) All of the eBooks and curriculums have been a crucial part of our kids classes, game changer! Elisha D. Gym Owner Increasing The Number Of Trial Requests You Get is The Fastest way to grow your school After reading you might just love running your own ads campaigns… You can be the greatest instructor in the world, but if no one knows about your classes, your mats will remain half empty. Teaching people to escape bad positions on the mat doesn’t automatically mean you know how to grow your school. While running great classes is critical to the health of your school, it’s only part of the picture. You also need to get a consistent flow of new people requesting trials and coming into your school. Here’s the thing… You see, it doesn’t matter how good your retention is everyone eventually quits being one of your paying member. Maybe they get injured, maybe they move away, maybe you start paying them to coach classes. Whatever the reason, every one quits. Without a predictable way to get new people onto your mats, you’ll keep banging your head against a brick wall teaching great classes to a group of 8 people. Here’s what changes everything… Over the past year, I’ve spoken with dozens of instructors struggling to keep their schools open. And with the way the world is right now, it’s not getting any easier. But it doesn’t have to be that way. One great Meta campaign can turn a trickle of trial requests into a consistent flow. For example, this one campaign I ran from April to mid August got 422 leads. And I barely touched it after the initial set up. Not every campaign works like that, but just imagine what 400 leads would do for your school right now. And I want to show you exactly how to do it in the DIY Ads Expert workshop. Before we get into that, you’re probably wondering who I am and why you should listen to me… Let me introduce myself… In case we’ve never met, my name is Tom Barlow. I’m a BJJ instructor and world champion. And along with my bad-ass wife, I run Escapology BJJ in Cambridge, U.K. When I first started coaching back in 2002, I had no idea what I was doing. For years, my school struggled to get new members consistently. My business partners and I were awesome at coaching, but terrible at the business side of things. I’d stare at half-empty classes, wondering what we were doing wrong. We tried everything, from radio ads to the Yellow Pages and newspaper ads to referral competitions. Nothing brought in new people consistently. It was a frustrating experience. Just when I was about to hit my breaking point, I discovered the wonderful world of Facebook ads and online marketing. I dived deep into this world with the intensity I studied Jiu Jitsu, and after a lot of trial and error, I figured out how to get a consistent flow of new leads. When Chels and I moved to Cambridge, we used the same system to grow our school from zero to 400+ members, where we are now. And I’ve taught the same system to numerous other instructors, who have used it to grow their academies. I want to share the system with you now… Introducing DIY Ads Expert Workshop DIY Ads Expert workshop will take place on Monday 14th September at 2 PM (U.K. time). This workshop condenses years of trial and error, and hard-won Facebook knowledge into a step-by-step, no-fluff implementation session that will help you get your ads set up the right way. It is designed specifically for busy BJJ academy owners and instructors who want to learn how to run their own Meta ads without having to rely on an expensive agency, or adding another ridiculous 10 hours to their already packed week. Inside this workshop, you’ll learn a simple 4 step approach to Meta advertising that actually makes sense for someone whose real job is teaching martial arts academy. Here’s a what we’ll be doing on the workshop… 01 WHO ARE YOU TALKING TO? Before you create any ads campaign it’s important to understand exactly who you’re targeting. This impacts every other part of the ad from image to offer. If you skip this step, it can have a big impact on your results. 02 ENGINEERING YOUR OFFER Once you understand the who, you can build out the perfect offer that get’s people to say YES. We’ll also how you can structure it so they say YES right now. 03 CAMPAIGN ARCHITECTURE Once we have the foundations sorted it’s time to build out your campaigns. You’ll learn the simple campaign structure that turns your school into the go to place in your town. I call it the “celebrity effect” And I’ll give you the templates to help you build our ads fast. 04 WHAT HAPPENS NEXT Finally, we’ll talk about what happens next and why this is arguably the most important part of the whole process. While getting someone to say YES to a trial is important, getting them to book that trial is critical. This step is so often overlooked by instructors. My goal is give you everything you need to have your ads set up and getting you trial requests by the end of the workshop. This system works even if… This system will work for you even if… You’ve tried Facebook ads before and burned through money with nothing to show for it. You have zero technical skills and don’t know what a “funnel” or “CRM” actually is. You’re running your academy solo with zero spare time… You hate social media and don’t want to become an “influencer” You’re starting on a shoestring budget and and can only afford to invest £5 / day. You’re in a tiny town in the middle of nowhere. The system works because it’s built on simple marketing fundamentals you don’t even need to understand, rather than hype and the latest tactics. So how much is it? I’ve spent thousands learning this stuff and invested tens of thousands in ads over the years. And the last course I taught like this was £197. However, you won’t have to pay anywhere near that. For two reasons Why, you ask? For two reasons… BJJ is a life changing activity for many people. I want to help good instructors grow their schools. That way, more people will benefit from Jiu Jitsu. Secondly, I’m hoping you find this workshop so beneficial that you want to come back one day and work with me further. Either way, it’s a win-win. I’d rather put this in the hands of every BJJ instructor who needs it than gatekeep it behind a price tag that makes people hesitate. So until Sunday at midnight, the DIY Ads Expert workshop is is just: $7 That’s about the same as a fancy latte at your local coffee shop. Or the amount you lost down the back of you sofa this morning. HERE’S WHAT YOU GET: You get instant access to: #1 THE DIY ADS EXPERT WORKSHOP – 90+ minute workshop taking place on Monday 14th September at 2 PM U.K. time #2 DIY ADS EXPERT WORKSHOP RECORDING – recording of the workshop so you can review what’s covered or catch up on anything you miss. #3 DIY ADS EXPERT WORKBOOK: pdf of all the notes, examples, and templates from the workshop so you can reference them quickly. BONUS: DIY ADS EXPERT AD CREATOR: a simple tool that will help you create all the ads and video scripts you need for your campaigns in less than 10 minutes. Plus a couple of other goodies, I’ll send you over the next couple of days. All you need to do is click the button below, enter your info, and complete your order. GET THE WORKSHOP — $7 If you want to pay in your local currency, just hit red button at the side of your screen. Don’t do what I did… Teaching to an empty mat is a frustrating experience. You have the skills, but if no one knows about your classes, you’ll never be able to share them. Meta ads are one of the fastest ways to grow your school. This workshop will show exactly how to do that without having to invest tons of time or energy or paying crazy fees to marketing agency.. 100% LIFETIME GUARANTEE If you do not get value from workshop and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days. GET THE WORKSHOP — $7 FREQUENTLY ASKED QUESTIONS When is the live workshop? The workshop will take place on Monday 14th September at 2 PM U.K. time. The moment you register, you’ll receive the link for the workshop. Do I need marketing experience or tech skills? None at all. Like learning anything there is a learning curve, but once you’ve built a couple of ads, the process is very simple and you can basically copy and paste everything. How much ad budget do I need to start? Very little. I usually start my campaigns at £10/day, but you can go lower. I’ve gotten results of spending as little as £1 to £2 a day per. Will this work with other martial arts? Absolutely. The framework is based around how people work rather than a martial art. The workshop is created with BJJ instructors in mind and as a result references activities you’d find in a BJJ classes, but the principles are universal. Why is it only $7? The goal is to make this accessible to every struggling gym owner, build a strong network of thriving academies, and let the results speak for themselves. One of my favourite things is when struggling instructors tell me these $7 courses are the best money they’ve spent and they’ve finally been able to start growing their schools. What if I can’t make the live workshop? I’d love every instructor to be able to come to the workshop live, but I understand that’s not real life. So I always teach in a way that you don’t need to be on the workshop live and try to get the recording out within 48 hours. The workshop will take place on Monday 14th September at 2 PM U.K. time. The moment you register, you’ll receive the link for the workshop. None at all. Like learning anything there is a learning curve, but once you’ve built a couple of ads, the process is very simple and you can basically copy and paste everything.Very little. I usually start my campaigns at £10/day, but you can go lower. I’ve gotten results of spending as little as £1 to £2 a day per. Absolutely. The framework is based around how people work rather than a martial art. The workshop is created with BJJ instructors in mind and as a result references activities you’d find in a BJJ classes, but the principles are universal. The goal is to make this accessible to every struggling gym owner, build a strong network of thriving academies, and let the results speak for themselves. One of my favourite things is when struggling instructors tell me these $7 courses are the best money they’ve spent and they’ve finally been able to start growing their schools. I’d love every instructor to be able to come to the workshop live, but I understand that’s not real life. So I always teach in a way that you don’t need to be on the workshop live and try to get the recording out within 48 hours. STOP OVER THINKING IT AND START GROWING YOUR CLASSES You can literally have your ads up and running by the end of the workshop. Within a few hours, you will start getting people requesting trials. REGISTRATION CLOSES : DAYS HOURS MINS SECS
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