Crave x BEIE Birthday Collection

To celebrate one year of BEIE, we've partnered with Crave Cupcakes to create a limited-edition collaboration inspired by the sweet moments worth celebrating. GLOSS & FROST pairs Crave's iconic Confetti Buttercream with BEIE's best-selling Sip & Tell Lip Oil for a nostalgic, playful treat that's equal parts delicious and dreamy. Meet our Buttercream Sip & Tell Lip Oil Our bestselling lip oil, reimagined. Barely-there pink tint Hint of iridescent sparkle Sweet buttercream scent and flavour Lightweight, non-sticky formula Leaves lips feeling soft, smooth, and hydrated Like a swipe of buttercream frosting for your lips, this limited-edition shade was created to celebrate BEIE's first birthday and everyone who has been part of the journey. Available for a limited time while quantities last. Each Sip & Tell features our signature cooling zinc alloy applicator that glides effortlessly over the lips, boosts circulation, and delivers an instant refreshing, softly plumping feel. The formula blends the best of a balm, gloss, and oil into one silky essential. Hydrating, smoothing, and naturally glossy without the waxiness of traditional balms or sticky glosses. Infused with nourishing castor and jojoba oils and antioxidant-rich rosehip extract, it wears beautifully on its own or layered over your favourite lip liner. 10 ML/ 0.33 FL OZ Ingredients: Hydrogenated Polyisobutene, Ethylene/Propylene/Styrene Copolymer, Butylene/Ethylene/Styrene Copolymer, Ricinus Communis (Castor) Seed Oil, Caprylic/Capric Triglyceride, Simmondsia Chinensis (Jojoba) Seed Oil, Rosa Canina Fruit Extract, Tocopherol, Flavour