Strong Hold Gel by J Beverly Hills. Maximum Styling Gel Description Formulated with a unique blend of holding resins and vitamins B5 for added volume. This styling gel has the ability to lock in your style, providing dependable long-lasting hold for maximum all day control without build-up or flaking. Men's Strong Hold Gel is formulated to lock in hair styles without flaky buildup and to provide the wet finished look. Gives great hold and volume. Key Features & Benefits: Long-Lasting Hold Dries Fast No Flaking Wet Look Finish Additional Details: locks in style without flaky build-up dependable long lasting hold provides support and flexibility Great for all hair types and styles that require strong hold hold factor | 4 botanicals: aloe vera | thyme | jojoba | almond Key Ingredients: Aloe Vera: Reparative and moisturizing aloe smooths, shines, restores dead skin cells, and protects the hair from UV rays. Almond: Gentle almond is a vitamin-rich hair softener, strengthener, and shine enhancer that promotes new growth and combats environmental damage. Jojoba: Hydrating jojoba soothes the scalp while helping to repair breakage, adding shine, and moisturizing the hair. Thyme: Thyme helps prevent build-up while melting antioxidant-rich nourishment into hair fibers and encouraging hair growth.