Business Environment (MDC) for BBA Semester I | HPU 2026-27 | In Accordance with National Education Policy (NEP) | By Mukesh Trehan & Ranju Trehan

Product Description Business Environment (MDC) is a comprehensive textbook designed for BBA Semester I students pursuing the Multidisciplinary Course (MDC) under the National Education Policy (NEP) framework. Authored by Ash Trehan and Anju Trehan, the book introduces the fundamentals of the business environment and helps students understand the factors influencing modern business organizations. Key Features: Designed for BBA Semester I students Covers the Multidisciplinary Course (MDC) curriculum Prepared in accordance with the National Education Policy (NEP) Concept-based and easy-to-understand explanations Ideal for university examinations and classroom learning Suitable for undergraduate business and management students Includes practical and contemporary business concepts Helpful for developing a strong foundation in business studies