Saint Charlemagne- Ridendo Magazine

This charming issue of Ridendo, the French humor magazine created exclusively for physicians, celebrates Saint Charlemagne's Day with a delightful cover illustration. The scene depicts the medieval emperor, resplendent in burgundy robes and golden crown with halo, graciously pouring wine for a young student in blue school uniform. The playful imagery reflects the traditional French academic holiday honoring the patron saint of students and scholars. Published in the late 1930s, Ridendo (Latin for 'laughing') provided French doctors with lighthearted entertainment amid their demanding profession. The magazine's subtitle, 'Revue gaie pour le Médecin,' speaks to its mission of bringing joy to the medical community. The back cover features a whimsical Biotrigon pharmaceutical advertisement showing dinosaurs being stacked by a crane, humorously illustrating the product's claim to increase weight and physical resistance. A wonderful example of inter-war French medical ephemera, this issue captures both the wit of period illustration and the fascinating world of pharmaceutical marketing to physicians. An intriguing piece for collectors of medical history, French periodicals, or vintage advertising.Size: 10.5" x 8.0"Artist: Jacques TouchetCondition: Very Good, An original vintage or antique magazine, book, or other bound publication. Age-appropriate wear. Paper toning in accordance with the publication's age. Marks/stains as per photo.