Pre Order: The Choice Factory: 25 behavioural biases that influence what we buy by Richard Shotton

Pre Order: The Choice Factory: 25 behavioural biases that influence what we buy by Richard Shotton

Brand: Kuwaitbookstore
6.00 USD In stock Buy at Merchant

The Choice Factory by Richard Shotton explores how psychological shortcuts influence decision-making, offering practical applications for marketers through 25 accessible chapters.

  • The description claims that the book applies the science of behavioral economics to marketing.
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  • Default Title — 6.00 USD — In stock

AI Readiness

Good foundation, but some important product data is still missing.

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